Why values are important

Our values inform our thoughts, words and actions. 

Our values are important because they help us to grow and develop. They help us to create the future we want to experience.

Every individual and every organisation is involved in making hundreds of decisions every day. The decisions we make are a reflection of our values and beliefs, and they are always directed towards a specific purpose. That purpose is the satisfaction of our individual or collective (organisational) needs.

When we use our values to make decisions, we make a deliberate choice to focus on what is important to us. When values are shared, they build internal cohesion in a group. 

There are four types of values that we find in an organisational setting: individual values, relationship values, organisational values and societal values.

Individual values

Individual values reflect how you show up in your life and your specific needs-the principles you live by and what you consider important for your self-interest. Individual values include: enthusiasm, creativity, humility and personal fulfilment.

Relationship values

Relationship values reflect how you relate to other people in your life, be they friends, family or colleagues in your organisation. Relationship values include: openness, trust, generosity and caring.

Organisational values

Organisational values reflect how your organisation shows up and operates in the world. Organisational values include: financial growth, teamwork, productivity and strategic alliances.

Societal values

Societal values reflect how you or your organisation relates to society. Societal values include: future generations, environmental awareness, ecology and sustainability

Explore your values

The free Personal Values Assessment takes less than five minutes to complete. Shortly after you have completed the survey, you will receive a detailed report showing how your values map to the seven levels of consciousness model.  The report will also contain exercises you can do to deepen your understanding of your values.

Article: The Importance of Values